TikTokNew York 10001
Full Time
||none||Crm Associate Manager, Communications Strategy||TikTok|| ||||https://careers.tiktok.com/position/7270959616467716410/detail">

Crm Associate Manager, Communications Strategy

Full Time Tick Tock Diner NY, 481 8th Ave, New York, NY 10001, United States


TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us. About the Team TikTok's User Operations team ensures we're delivering on our mission through all of our user-facing communication efforts, helping establish TikTok as our users’ favorite daily experience. We're looking for a highly organized, independent CRM Associate Manager to develop and execute our user communications strategy. The CRM Associate Manager will support the User Communications Strategy team to ensure our users receive timely, valuable email communication. In this role, you'll create and execute comprehensive scaled CRM communication strategies through email and additional communication channels for TikTok users. You must be capable of sorting through many competing priorities, defining processes, executing with precision, and succeeding in a complex and fast-paced environment. This role will liaise with the Content, Marketing, Tools and Reporting, Content Programming and Product Operations teams. Responsibilities - Plan, develop, strategize and manage development of user and creator-centric approaches and CRM initiatives. - Develop content calendars to support business KPIs across communication channels - Develop A/B testing roadmaps, continuing to optimize based on insights and data - Build, program and schedule email automated journeys based on user segments - Lead and optimize operational workflows with cross-functional teams - Manage day-to-day escalations and troubleshooting of issues - Direct and project manage priority campaigns across multiple communication channels - Act as an expert and a go-to resource for cross-functional teams to advise on best practices and strategy